--Originally published at Digital Identity
Today, social media are a large part of the stakeholders of our life. Indeed, there are many facts which insist on the influence of them on consumer behaviour, and also on buying impact. They could be both positive and negative but it depends in which ways they are used. Here, some impacts and influences of social media everyday:
- We are conscious to lose time but we continue to scroll our facebook wall, and instagram…
- We are always affraid to miss something
- We can be a different person
- Others rub off on us and vice versa
However, social media are become an easy way to communicate for companies. With these social media, companies can now targeted their customers for free. The increasing popularity of social sites like Twitter, Facebook and LinkedIn, social networks has gained attention as the most viable communication choice for the bloggers, article writers and content creators. What is also very useful, is to unite many people on the same platform to discuss about the same topic or the same subject.
BUT
They can also interfering :
- You spend more money through apps, games, and tracking advertisement…
- Leads to addiction
- Sharing too much information
- Disability to think independently
- Privacy
- Decrease productivity
